Logistics software

Doubling the scale of an asset and fleet tracking platform

Ether developed a targeted add-on acquisition strategy that expanded a SaaS asset and fleet tracking platform’s North American reach, customer base, and technology offering—ultimately doubling the business in revenue and EBITDA.

Warehouse operations professional using a digital logistics monitor

The mandate

A Northeast-based private equity firm focused on tech-enabled services retained Ether to develop and execute an add-on search strategy for its portfolio company, a leading provider of SaaS-based asset and fleet tracking solutions. The investment thesis was to expand the company’s North American client base, increase assets managed on the platform, and broaden the combined entity’s service and technology offerings.

How Ether accelerated the search

A focused path from question to action.

Mapped a broad target universe

Leveraging industry insight and proprietary research capabilities, Ether identified more than 150 potential acquisition targets aligned with the client’s strategic priorities.

Created direct market access

Ether communicated directly with more than 75% of the identified companies, creating a disciplined outreach process that brought the most relevant opportunities into active dialogue.

Moved from introduction to close

The process yielded a signed letter of intent within four months of the initial introduction. The transaction closed just over three months after the LOI was signed.

A platform transformed at scale

The acquisition effectively doubled the portfolio company in both revenue and EBITDA, added thousands of new customers to the combined platform, and more than doubled the assets tracked through the software. The company continues to deliver solid growth and performance, positioning the client for a highly successful exit at the appropriate time.

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